7.5% of SMEs that own EU trade marks (EUTMs) licensed them to others between 2013-2017, according to a new EUIPO report.
The average annual revenue from licensing EUTMs during the same period is estimated at nearly EUR 65 000 per firm – equivalent to 5.7% of the average turnover of EU SMEs. The estimated annual revenue from licensing out EUTMs by all SMEs in the EU is EUR 1.9 billion.
The report is the first such estimate carried out by the EUIPO into the value of licensing EUTMs. It is based on the findings of an EU-wide survey of SMEs, weighted per SME intensity at Member State level and matched to the EUIPO’s own databases and the ORBIS database. Full Report available here.